Colors associated with different love attitudes were examined using the Hendrick and Hendrick Love Attitudes Scale for six love styles. 143 college students rated the extent to which each love style reminded them of 12 colors. As expected, Lee's representation of the love-color analogy was not supported. Each love attitude was associated with relatively distinct colors.
We investigated whether stimuli consisting of beautiful and ugly colours as judged by human subjects elicit different autonomic response patterns. The autonomic functions recorded were heart rate (HR) respiration rate, skin conductance, number of GSFs (nGSR) and also eye movements, as an index of somatic activity. In order to obtain strong responses, i.e. to avoid inhibition of 'natural' responses by anxiety due to the laboratory setting, we made use of post-hypnotic suggestions regarding the nature of the stimuli the subjects were to expect.
We tested a hypothesis from parallel distributed processing theory that highly hypnotizable subjects have greater connection strengths along verbal pathways and would show greater Stroop effects than low hypnotizable subjects. Using Cheesman & Merikle's (1986) paradigm, which varied cue visibility and probability, we assessed automatic and strategic effects on Stroop performance. Compared with 9 low and 9 moderately hypnotizable subjects, 9 highly hypnotizable ones showed significantly greater Stroop effects for both visible- and degraded-word trials.
The effect of hypnotizability on verbal reaction times and event-related potentials during performance of a Stroop color-naming task was studied. The Stroop stimuli (colored words) were randomly presented to 5 high and 5 low hypnotizable subjects in the right and left peripheral visual fields during both waking state and hypnotic induction conditions. Unlike studies in which the Stroop stimuli were foveally presented to the subjects, the highly hypnotizable subjects did not show prolonged verbal reaction times in either waking or hypnotic conditions.